2Klip for business

Outdoor campaign verification

2Klip checks whether each booked outdoor face is up, with the right creative, inside the campaign window. Every face is a mission for a person on the ground, who photographs it; a reviewer labels what the photo shows, and you get one file: faces booked, visited, proved with a picture, and the ones that need correction, replacement or reconciliation.

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What you get back

  • One row per booked face: visited or not, what was on it, and how close to the booked pin the photo was taken (on the pin within 75 m, nearby within 300 m).
  • One reviewed photograph per proved face, cleared by a person as showing the face and no identifiable person.
  • The exception list first: faces not found, wrong creative, another advertiser, or not yet visited.
  • A spreadsheet your team and the media owner can reconcile against the booking.

Reconcile identity before judging delivery

A wrong location pin can make a real installation look like a failure. 2Klip treats "not found at this coordinate" as a question to reconcile with the media owner, never automatically as "not delivered", and reports the two separately.

How a campaign runs

  1. You send the booked site list: site reference, location, format and the creative expected.
  2. Each face becomes one mission, opened in its own country and window.
  3. A collector photographs the face from the street; the photo and position are recorded.
  4. A reviewer labels each photo and approves only what shows the face.
  5. You receive the evidence pack and the exceptions while the campaign can still be corrected.

What to send us

Scope, sample, price and delivery are agreed per project before any work starts. 2Klip does not publish a coverage figure or an accuracy percentage, and a fact is only called verified once independent checks agree.

  1. The decision: what will you do differently once you have the answer?
  2. The scope: which areas, places, products or boards matter, and by when?
  3. The evidence: what would you accept as proof, and what would make you reject it?
  4. The output: the file, the fields and how often you need it.

Questions and answers

How do brands check that a billboard actually ran?

With independent proof of flighting: a dated photograph of each booked face, taken on site and reviewed, reconciled against the booking. 2Klip returns that per face, with the exceptions listed first.

What counts as proof for a face?

A photograph taken at the site inside the campaign window, labelled by a reviewer with what it shows, and cleared as showing the face.

What if the site is not where the booking says?

It is reported as a location to reconcile, separately from a face that was found without the creative.

Do you verify digital screens as well as static boards?

The method is a dated, reviewed photograph of the face. What it can prove for a rotating digital screen is agreed in the brief.

Bring us the question

Tell us the decision you need to make. We reply during the day.

Timba2 (Pty) Ltd (registration 2023/542365/07), trading as Timbuk2, is the responsible party for personal information processed for 2Klip.
Registered address: 155 West Street, Sandown, Sandton 2031, South Africa.
Information Officer: Matimba Nkuna (mjnkuna@timbuk2.ai).
Support: support@timbuk2.ai · +27 72 986 5136 (calls, SMS and WhatsApp).