2Klip for business
Fast consumer opinion, played as a game
2Klip turns a research question into a short game on a phone. A swipe returns yes-or-no intent for a product, three pockets return the occasion, a pair returns a forced choice, and a price ladder returns the point where "still yes" becomes "too much". Players are paid in airtime, and a result is shown only once enough people have answered.
Last updated
Four readings from one item set
| Game | Reading |
|---|---|
| Swipe | Intent: yes or no for each product. |
| Pockets | Occasion: when or for whom the product fits. |
| Pair | Forced choice between two, or neither. |
| Ladder | Price: the last price that is still a yes. |
How to read the results
- Participation is not a representative sample. Audience, recruitment and sample size are agreed before the game runs.
- A preference is not a purchase. An opinion game does not measure sales or market share.
- Small numbers are not shown: a split appears only from 20 people.
- Age-restricted products are shown only to adults the service has verified as 18 or older.
What to send us
Scope, sample, price and delivery are agreed per project before any work starts. 2Klip does not publish a coverage figure or an accuracy percentage, and a fact is only called verified once independent checks agree.
- The decision: what will you do differently once you have the answer?
- The scope: which areas, places, products or boards matter, and by when?
- The evidence: what would you accept as proof, and what would make you reject it?
- The output: the file, the fields and how often you need it.
Questions and answers
How fast can I get consumer opinion in South Africa?
A 2Klip opinion game is a few taps per player on a phone. How fast a sample fills depends on the audience and the size agreed in the brief.
Is a 2Klip sample nationally representative?
Not by default. The audience and its limits are agreed and stated with the results.
Can it test price?
Yes. The price ladder asks one price at a time and returns the last price that is still a yes.
Bring us the question
Tell us the decision you need to make. We reply during the day.
Registered address: 155 West Street, Sandown, Sandton 2031, South Africa.
Information Officer: Matimba Nkuna (mjnkuna@timbuk2.ai).
Support: support@timbuk2.ai · +27 72 986 5136 (calls, SMS and WhatsApp).